Based on the American Chiropractic Association (ACA), 4 out of 5 Americans will experience back pain at some time in their own lives. Back pain can be said to be second only to upper respiratory infections as the most common reason for doctor visits, costing Americans at least $50 billion each year. With data like that, the odds are good that all of us will experience back pain at some point, if we haven"t already.
What you do on a Rain Maker Day is "company building." A Rain Maker Day is a 24 hour day in which all you"re permitted to concentrate on is marketing and selling of your Chiropractic services. You"re prohibited to work in the office, you"re prohibited to see patients, none of that. Merely promotion and practice building.
In the event you are being discouraged by the chiropractor from other treatments outside of their practice, they clearly are not listening to your needs. The need to be open to any or all avenues, particularly if their primary chiropractor concern as a doctor is your well-being and recuperation.
I"ve seen it over the years of my practice that children who receive routine chiropractic care have fewer illnesses and have a greater sense of well being. This means a joyful child who has a calm manner and sleeps well. These are kids who do well in school and learn fast. A lot of the brutal drugs including Ritalin and antibiotics are never needed. Nor are invasive operations like having tonsils removed or fitting ear tubes.
JJ: I yearn to play Adam in Neil LaBute"s The Shape of Things. The range of emotions shown by this poor guy is immeasurable. I also expect to play with any male character in Death of a Salesman (my favorite play), Ken in Red, Boolie in Driving Miss Daisy, and Amos in Chicago. Really, I could go on eternally. There are all those roles that are great out there!
Among the biggest challenges for small company is figuring out the best way to grow your company, particularly in the beginning. The issue is that the urge to grow your business can turn into "grow at any cost" and that is a dangerous place. Growth may be fatal to your company should you not first consider the cost of that increase.
She eventually, grudgingly agreed to meet me for coffee about 3 weeks after. At 7:45 in the morning. On a Tuesday. She had to leave early, and was 40 minutes late. I believe she gave me about 10 minutes of her time.
If you are having trouble figuring out the best way to advertise to the 3P"s (pain, problem or dilemma) of your prospect, I propose picking-up a duplicate of my book (see below for details) or seriously contemplate joining the next round of my Advertising Mentoring Groups program (details coming shortly).
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